Should I Move to New Braunfels? 14 Reasons to Say, “Yes!”

Have you been dipping your toes into the idea of moving to New Braunfels? You certainly aren’t alone! Our “small town” has drawn in plenty of transplants over the last 20 years. From our traditional festivals and strong sense of heritage to quaint communities and Hill Country landscape, we locals can’t speak highly enough about our town.

That being said, we’ve compiled a list of our favorite things about living in New Braunfels!

1. The food is out of this world

If may read our previous mouth-watering article (A Foodie’s Guide to New Braunfels), you know that our town serves up incredible food... and we barely even scratched the surface of delicious spots in town! As a German settlement mixed with Tex-Mex flair and Hill Country barbecue, New Braunfels is packed with flavor. Favorite establishments like Buttermilk Cafe, Naeglin’s, Huisache Grill, and Gristmill are culinary staples, drawing in tourists and locals alike.

2. The music scene is growing

For a small Hill Country town, New Braunfels draws in a surprising lineup of major acts! Gruene Hall (a vital piece of country music history) continues to draw in big-name artists, while the spacious and scenic Whitewater Amphitheater allows for bigger crowds. Beyond these venues, the local music scene continues to grow, featuring both exciting new acts and old favorites.

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3. Breweries and wineries are popping up everywhere

Craft beer and locally-made wine have been exploding in popularity around Texas, and our little town is keeping up. New Braunfels Brewing Company and Guadalupe Brewing are always dreaming up innovative new recipes and techniques, while Dry Comal Creek Vineyards offers fun events, wine classes, and (of course) delicious wine. And don’t forget the vintage Faust Hotel and Brewing Co! This local gem offers a full bar and beer-inspired menu.

4. We get to enjoy two sparkling rivers

New Braunfels is home to two beautiful rivers: the Guadalupe and the Comal. The Guadalupe River flows into Canyon Lake and runs along River Road (which incidentally makes for a great Sunday drive). The Comal (a spring-fed river) flows through Landa Park and passes downtown before merging with the Guadalupe, making it a go-to spot for summer fun and our favorite sport: tubing!

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5. Surprisingly, I-35 isn’t a bad commute

While some New Braunfels residents work in town, many others have chosen to find jobs in the big city. New Braunfels’ convenient location means it only takes about 50 minutes going north to Austin and 40 minutes heading south to the heart of San Antonio...the best of both worlds!

6. The Hill Country scenery is breathtaking

Our cozy little town is an entrance point into the Texas Hill Country! Spots like River Road, Canyon Lake, and Historic Gruene highlight the area’s natural beauty, featuring winding roads lined with beautiful cypress trees and a rustic wooden dance hall that makes you feel like you’re on a movie set. Scenic hikes are only a short drive away, and our sparkling rivers are the icing on the cake!

7. We’ve got some big-city perks

With the I-35 corridor gaining popularity, our town has gained convenient access to big-city amenities along the highway. New additions include an Alamo Drafthouse (a cinema experience unlike anything else), name-brand shopping plazas, well-known restaurants, and that famous Texas beaver stop, Buc-ee’s.

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8. The housing market is on the rise

It’s a good time to buy in New Braunfels! Home appreciation is up 38.9% in the last 12 months, and the median home price is around $210k. Overall, now is a great time to invest in New Braunfels real estate.

9. It’s a great place to raise a family

Several neighborhoods in New Braunfels practically scream “idyllic family home.” Landa Park Highlands, Hunter, and Castle Ridge all offer beautiful houses, friendly neighbors, and spacious yards. Additionally, The McKenna Children’s Museum always has fun and interactive exhibits to enjoy, and the Snake Farm is a great way for children to learn about the wildlife in the area.

10. It’s a good place to be a young adult

At first glance, New Braunfels might not seem like a “happening” place for young adults...but spend one night downtown, and that view is sure to change! A rising number of 20 and 30-somethings have discovered the joys of New Braunfels. Local gems like The Phoenix Saloon and Pour Haus get the social spark going, and venues like Whitewater Amphitheater and River Road Ice House offer dancing and Hill Country fun.

Image Courtesy of The NB Scene

11. The art scene is amazing

The art scene has grown so much here that we have dedicated an entire month to it: Artober! The New Braunfels Art League has been fostering new programs and growing the passions of artists of all ages. They have events and exhibits pretty regularly, including First Friday, a downtown art celebration that takes place (you guessed it) on the first Friday of the month.

12. Wurstfest is the actual greatest

Our little town practically doubles in size during Wurstfest! Tourists flock to the “River City” for good beer, good food, and plenty of German culture. Living in New Braunfels, you’re just down the road from one of the nation’s best Oktoberfest celebrations. Plus, if you aren’t in town for the celebration, renting out your place for a few days could prove to be quite lucrative.

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13. We’ve got two great lakes nearby

New Braunfels is right between Lake McQueeney and Canyon Lake, both perfect spots for waterfront vacations, lake homes, weekend getaways, or even just a few hours of fishing.

14. It still feels like a small town

They say a town is what you make of it, and I believe that even though New Braunfels is growing to accommodate more than just generational settlers, it is still a nice and peaceful town. We still have a few places where you won’t see many people and can enjoy a nice cup of coffee, read the paper, and have a hearty breakfast while you chat with the friendly waitresses and bartenders. That won’t ever go away.